In its latest move to colonize areas of the web currently outside its orbit, Facebook is planning to roll out a “Subscribe” button for websites.
Joanna Shields, VP and managing director for Facebook Europe, Middle East and Africa announced the program at Le Web in Paris on Wednesday, according to TechCrunch. Such a plug-in would let visitors hit a button to subscribe to that site’s updates on Facebook.
Facebook began offering the option to subscribe to public figures and journalists, among others, in September. Meanwhile, users who are interested in getting updates from organizations, like for instance The New York Times, can do so by “Liking” it.
In practice, the Subscribe button will act very much like Twitter’s Follow button does for websites. If you want to get all the latest news from, for instance, The Washtington Post, via Facebook, then you can just hit the Subscribe button.
It’s not currently known which organizations will use the button or when it will launch. Reps from Facebook could not be reached at press time.
Facebook to Launch Subscribe Button for Websites
Wed, 07 Dec 2011 16:13:00 GMT